What To Look For In a Video Production Company?

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Hello and welcome to the top 5 things to look for when contracting a video production company. Hiring a video production company can be pretty challenging. Are they the right fit? What kind of production are you looking for? What does it cost? What are the turnaround times? Today we were going to go over when looking to hire a production company.Cheers.

1 The reviews.. When looking to hire a production company, the first place you want to look is the reviews section. Like with most things, reviews typically tell the entire story not just the one they’re pitching. Reviews give you insight into how the company operates. Are they a good value, what does the production look like, are they easy to work with. A company’s production value could be amazing, but reviews will let you know how they are as a company as a whole.  These are all important questions you should be asking yourself, after all they are here to tell your story. 

2 Cost.. They everseemlingy questions we all love to ask and hear. So what’s this going to cost? When hiring a video production company there are some things you should keep in mind as well as price expectations. First off, the industry standard is around 2,000$ per edited minute of video. So if you have a 3 minute video, you could be expecting to pay around 6,000$. When hiring a video production company, ask them what their day rates and editing rates are. Some production companies charge more and some companies charge less. This is usually dependent on the type of gear they use, manpower involved, and the overall scope of the project. Shoot for that middle spot, where it’s a good value and you’re getting a bang for your buck.

3 Expectations.. When hiring out, be extremely clear with expectations. Expectations are extremely important when it comes to making sure your project gets completed just the way you want it. If you’re looking for a 3 minute video, what’s this going to entail? Ask them how many shoot days or locations they need to get the job done. Look for a company who is straight to the point, they dont hide any extra fees in the contract and the expectations are clearly outlined. This will save you both time and and avoid the headache you definitely don’t want to receive. 

4 Scope Of Work.. Are you looking for an internet ad to spice up your socials with? Or maybe you’re looking for an “our story” video. Regardless, it’s extremely important to see if the company has done what you’re looking for previously. Some companies specialize in instagram content creation, while others focus more on corporate video production. Either way, make sure they can complete the project just the way you want it. 

5 Vision.. When you’re looking to create a professional video for your business, you probably want a little bit of help with the overall vision of the project. When contracting out your video production it’s important to find someone who can help you with that. They should be able to pitch ideas your way to help influence your decision for the end product in the right direction.

So there you have it, these are the 5 things we recommend checking into before hiring out a video production company. As we wind down, do your due diligence when researching a production company. Most companies are good, but the last thing you want is a production nightmare.  We hope you enjoyed this read, and until next time.

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